SEO GLOSSARY

Absolute link	–	A link that shows the full URL of the page being linked at.
ABMs	–	Automated bid managers
ACSS	–	Aural cascading style sheet.
ACH	–	Automated clearing house network.
Adsense	–	Contextual ad network of Google.
Adwords	–	The cost per click ad system of Google.
AERT	–	Accessibility and evaluation and repair tool.
Affiliate Marketing	–	Helps the product owner expand their network through affiliate paying them on the basis of cost per action.
Algorithm	–	The formula that is used to rank websites.
Anchor text	–	The word on which the user clicks to follow a link.
ASCII	–	American standard code for information interchange.
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