Planning to launch a website, facts you should know
Broadly we classify websites into two categories on the basis of
promotion. First one are the websites those prepare their sites to promote products of others. They
make their revenue by running
promotional campaigns for others. The other type is
a site designed specially for promoting the product of
the organization that is promoting the site. As I am
into the field relating to website many of my friends
ask me "they are not feeling any impact of websites
after it's launched".
Really it happens so. Many small businesses launch their
websites without knowing few technicalities about webs.
And they start counting for successes that comes from
their websites. On the contrary, rarely any visitor
clicks on their sites. At some instance it is found that
the web owners fall under a marketing strategy that
drive them to launch a site.
Whatever might have been the matter; whether you are a small
business house or a big tycoon, if you are planning for
a site you should know some facts about web sites. If
you are not aware of the related technicalities it's
much more important from you.
First of all you should know how a new visitor comes to know
about you. Search engines are the source of
visitor. Days were their when URLs were submitted
manually. In this
era the search engine algorithm has undergone
a vast change. Keywords are the things those have become
objects of prior importance. If you are a lay man
discuss with your designer about keywords and ask him
for a guidance that what are the best key word your site
should use.
Ask your designer to prepare most decent pages. Don't use too
many photographs and flashes. These may look good for a
moment but sometimes can distract visitor. The delay in
opening a page sometimes is caused by too many photos
and flashes used in the page. Also try to avoid
background using too many colors and pictures.
Take a look on the content prepared for your website. Make sure
that the content is in the line of the products
promoted. Also try to avoid false statements. Make use
of simple sentences so that any visitor can understand
those. The font used in the page should also be clear
enough so a visitor can read them putting no extra
effort. Ask the designer to avoid repetition of keywords
in the content page to increase keyword density. As
search engines are rarely counting keyword density
as a parameter.
Be careful with the URL name and titles for your page. The
name and title should be describing some facts about
you. If possible avoid very long name to be used as your
URL address. So that a visitor does not type it wrongly
in the address box of the browser.
Ensure that the links inside the page are perfectly located and
are properly linked. Links help a visitor explore your
page more and more. Never forget to add the site map in
your site. As site maps help visitors to navigate and
search engines to crawl.
And if you have some queries regarding this you can feel free to mail us at
info@kreatorseo.com
Prepared by Kreator Seo Solutions
